KOH KO’d? Reno’s Heavyweight Champion Takes a Punch

Bad news for KOH. As predicted previously, Nielsen Audio market data released today shows that KRNO (106.9) took the top spot with a rating of 8.2. KOH slipped to 7.6. I’m not sure how long KOH has been in the top spot, but it’s been YEARS.

Is this the result of Cumulus pummeling the station? Or increased competition that Ross Perot’d their share? Will Sean Hannity’s move to KNEZ (107.3) cause further devastation next time around?

There isn’t much else to report since KNEZ and KKFT are not included in the rankings. I would love to hear other ideas about what’s happening with talk radio these days. Drop a comment or jump over to Facebook and comment (and like the page)!

Glenn Beck, Sean Patrick to Return to Reno Radio? Oh, Sweetness…

So, as I abandon local talk radio that’s when things start to become interesting. KOH, the previously uncontested champion, has been slowly slipping away. The acquisition by Cumulus did little to stanch the bleeding. In fact, Cumulus may be exacerbating the situation. Or they might even have caused the situation.

99.1 FM Talk was doing well, but after a while they started to look like someone in the dark waving their arms around looking for a light switch. The vision for the station seemed to dim. Then again, I’m still bitter that they stopped playing Glenn Beck.

Speaking of… rumor has it that Glenn Beck will be making a comeback to Reno radio as soon as next week! Details are slim, but he will be appearing on a new station located at 107.3 on the dial. For those who have inquired about Sean Patrick’s whereabouts, I understand he may also be part of the lineup. An official annoucement is said to be forthcoming.

So, how does this affect the ailing KKOH? Or the station that you want to love but you’re never sure you’re being loved back? I’m all for competition, but in this market it’s clear that all the stations need to step up their game. This is definitely something that I can get excited about…